Creating a strong presence on Facebook can take you a long way. This is especially if you’re an online marketer that’s looking for targeted exposure, better promotion and a stronger brand building. So in order to use Facebook marketing to your advantage the correct way, what should you keep in mind? These are things that you should take into consideration.

Advertising & Facebook: Why would you choose to use another pay-per-click option when you can keep it all on one site, like Facebook? If you don’t have a big budget for this yet, start small and increase what you contribute once you see that it’s working. You will have the ability to get a great return on what you invest in marketing with Facebook.

You should start small on your investment so that you don’t risk everything and it doesn’t work out because you didn’t know what to do. So before you start putting up your ads on Facebook, it’s important that you do your homework and be sure of what you’re doing.

No one can gain every time they choose a marketing plan, and the same is true here. If this is completely new territory, start small and work your way up in advertising on Facebook. Put Your Web Store on Your Facebook Page: If your overall goal is to promote and sell your services to a particular group of people, then you should place a link to your internet store on your Facebook page.

Social commerce should continue to grow as the years go on. This is why doing this can be very helpful for getting more sales and business in the long run. If you look around, you will find out that other companies and celebrities have started to utilize this technique.

They are successful doing great business with Facebook marketing and promoting the products and services in their niche. It does not matter what market you are in, if you utilize Facebook marketing, you will get more traffic and get your goods and services seen.

Utilizing Other Social Media Sites: Facebook is great, but you’ll need to also use your personal website and blog to attract even more fans. You can put the Facebook social plugin on your blog which will allow people to ‘like’ your page from there without ever visiting your fan page.

You will see more growth on your fan page by taking advantage of the other social media outlets. Maintain the quality of your product and follow these guidelines to garner more fans. Make a quality product of your fan page and watch how people react.

Basically, the results that you get from Facebook will depend on you. So make sure you don’t really lack in those areas.

If you want to benefit your online business, then as an Internet marketer, you will always need to be well equipped to taking that next step. Creating a podcast is something that can immensely help you build a strong relationship with your target audience and actually give real value to them. below.

Give Good Quality on a Regular Basis: The attention that your listeners will give to your podcast will be more focused than that of the readers of your blog post. This is an opportunity that you want to make the most of, so it is important to ensure you don’t offer any low quality content in your podcast.

Obviously, even if you offer a weekly podcast, but don’t pay attention to the quality, your listeners won’t find it valuable. Your listeners will be much happier if you fill your podcast with real value, even if you only do one a month. If your plan it to publish a podcast on a regular schedule, make sure it is worth it.

Refrain From Bragging: A podcast is not the place for you to boast about who you are or brag about what makes you so great. A small introduction might be needed in certain circumstances, but your readers won’t be very happy if you take yourself to seriously.

People want something of value when they listen to your podcast, so be sure to keep that in mind at all times. This shouldn’t be about “you”, but more about “them”. Don’t keep repeating your expertise in your niche or keep telling your listeners over and over how you can save the economy. They will be able to see if you are any good. That’s all it takes.

Enhance With Music: Adding music to your podcast can make the experience much more pleasant for your listeners. This certainly doesn’t mean that you should simply go ahead and use your favorite mp3 track in your podcast.

However, by adding some light, soothing background music to your podcast can do wonders and make you look a lot more professional. In a way, when you use good music for your background, intro, etc, you polish up your podcast and make it sound better and give your readers an experience that they will remember, not just because of the quality of the content of the podcast, but also because of the way you presented it.

If you apply these tips to your podcast, you will notice an instant difference in the response from your listeners, something you can build up on as time goes by.

When it comes to RSS feeds most people mis-understand the usefulness of what they do and how they can benefit your site.

most blogging platforms like word press have RSS built in and other platforms that do not can use a number of free utilities to generate an rss feed for the site, either via an online feed service or a generates feed ‘xml’ file that the site owner upload to the site root.

But how does a rss feed benefit you?

First off, when you submit your rss feed to the rss directories it get syndicated to 100′s of other sites which in turn generates more traffic to your own site and backlinks. This also get your site quick indexed in the search engines.

But how can we maximize our RSS feeds?

Step 1) If you have a niche specific niche keyword phrase and your running ‘wordpress’ as your blogging platform then install the ‘feedburner’ plug in to enable your RSS feed to contain your ‘main’ keyword phrase.

ie. instead of the default feed being: http://yourdomain/feed
it becomes http://yourdomain/my-keyword-phrase-here

This will help to rank your RSS feed as well as well your site, so a double bonus.

step 2) Submit your feed to at least the following directories:
- feedagg
- feedage
- syndic8
- yahoo feeds
- icerocket

step 3) ping your feed at ‘pingoat.com’ and re-ping ‘Everytime’ you create a new post

step 4) If you dont have a RSS feed on your site, you have 2 options here. Either use a service like html2rss and create the feed and upload it to your site. You can also use a service like ‘dapper.com’ to create a feed of your posts or articles but I prefer to use ‘icerocket’ as its very simple to use and very effective.

goto http://rss.icerocket.com and signup for a free account.

Once you have confirmed your account, login and ‘create a new channel’. Give your base domain name and add a keyword rich title and description. Now go and make a list (in a text editor) of all your different page urls and save them in your text editor.

Next take each page url and add a ‘new item’ to your rss channel on ice rocket for each url. Once you have completed this, click the publish link and this will create a RSS Feed link for you to promote.

Now take the rss feed and submit to the sites above. When ever you add a new page to your site, add a new item to your rss channel and re-publish then ping the RSS channel.

Step 5) if you already rss feed on your blog you can still create a ice rocket feed and add your urls in.

Also for any other site you create take the RSS from the site (ie. ezine articles) and submit to the above rss directories.

For every other site you are creating links on, add those links to a New RSS channel and submit then ping the channel every time you add a new item to it.

These are the simply steps I carry out using rss and the traffic and hits I get from this are testimonial on how well this works.

So get your RSS cranked up and blasted out and you can benefit from these feeds as well..

until next time..

Steve

The Traffic Mystic System has been developed to combat the indexing updates that are ongoing within the search engines. These updates are focusing on de-indexing and removing link to site that are classed as not ‘content’ worthy and that do Not provide a fresh host of content on a regular basis.

Links from poor sources are also being used to re-rank your site (lower the rank) and in many cases these links are being severely devalued and removed. This means that in a lot of cases your search position in the search listings will drop dramatically. Lots of people have also found themselves removed from the top 1000 index altogether.

Just think about this for a moment.. you have spent the last 6 – 12 month gaining lots of links from article directories like:

• Ezinearticles.com
• goarticles.com

And with these sites being around PR6, you have gained some solid link backs to your own site and as a consiquence you have had your site rank increased and your search engine position increased and gained a lot of new traffic to your site.

You have also gained some good links from some web 2.0 sites like squidoo from pages you have created and socially bookmarked.

So your linking is building up nicely and your articles are in place via your multiple directory submissions but then you check your site and notice that for the last few days your traffic has dropped off!!!

You go and check your site and find your article submission links have vanished and so has your rank and your search engine top 10 position.

Well this is what is happening to thousands upon thousands of sites and it can also happen to you.

We have tested this system over a 3 month period over a number of different site types. We have tested the strategy with:

• Build a Niche Stores
• PHPBay Stores
• E-commerce stores
• Squeeze pages
• Static pages
• Blogs

In each case we have gained top 10 rankings for our keyword phrases within 4-6 weeks. In 90% of the time we have gained a top 3 ranking within 4 weeks and all of the sites links have been permanent. This includes the article links to our Build a Niche Store / PHPbay and Ecommerce stores, which have been specifically targetted by google and yahoo and had their links removed.

The Traffic Mystic Strategy enabled these links to become permanent and the links will Not be removed due how they have been impemented.

I will cover the strategies that I have used in comming posts so please add our RSS feed and bookmark us for updates.